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Luis Aguilera, art director
Christian Liu/Jaume Rodriguez, creative directors
Alvar Suñol, executive creative director
Luis Miguel Messianu, chief creative officer
Rick Morales, editor
Daniel Reschinga, music
Monosonico, music company
Jorge Colon, director
Mimi Cossio/Rick Morales, producers
Letca, production company
Alma DDB, ad agency
The Clorox Company, client

“In this billboard made with real fruit, we put Glad Cling Wrap to the test with 680 orange slices—some wrapped, some unwrapped. After a week in the hot and sticky outdoors, the message was revealed: Glad Cling Wrap keeps food fresh longer.”

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