“Cutting-edge biological experiments conducted in space. Discoveries made in microgravity. This is NASA GeneLab, the largest open-source database for space life science research. NASA GeneLab conducts research in space, explores the molecular response of terrestrial biology to microgravity, uncovers findings that push forward the frontiers of human understanding on Earth, and makes all its discoveries available to a worldwide network of scientists and researchers in an open-access database. We helped NASA create a visual identity and platform design for GeneLab that would inspire laypeople, increase funding for the initiative and galvanize support from the scientific community.”