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Ben Carter, art director
Aaron Robnett, writer/creative director
Luke Perkins, executive creative director
Mark Ray, chief creative officer
Arcade Edil, editor
Pete McCracken, type designer
Digital One, sound designer
Chris Hooper, director
Margaret Alvarez, project director
Steve Rauner, executive producer
Über Content, production company
Brickyard VFX, visual effects company
North, ad agency
Natalie Hayes/Stuart Redsun, Columbia Sportswear, clients

Commercial for Columbia Sportswear featuring employees who field-test Columbia’s products on a rainy, rocky island. From the shelter of her office, Gert Boyle delivers a package by drone; the excited employees open it, only to find a curtly written note telling them to fill out their timesheets. “Chairman Gert Boyle built Columbia Sportswear on the promise that every product sold is first Tested Tough, by whatever means necessary. At 93, she still comes to work every day and will brook none of your slacker ways—so knock it off.”

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