“We partnered with apparel brand Hermès to celebrate the launch of Le MANifeste d’Hermès, a digital platform dedicated to the brand’s line of men’s products. We created an exclusive event at the Museum of Contemporary Art Chicago’s warehouse, reimagining the space for more than 350 distinguished guests. A gorgeous chandelier of giant neon hangers introduced guests to fourteen art installations, playfully displaying its menswear universe’s pieces. Curated interactive and hand-painted photo installations were spread throughout the museum. Choreographed treadmill sportswear performances entertained guests, and a mirror sculpture focused on accessories worn by tutting dancers. Models participated in a live game show, which later transformed into a dance floor for a late-night DJ set.”