“An award-winning small-batch coffee roaster in Sydney, Australia, Pablo & Rusty’s has a strong company culture and commitment to sustainable practices. To better reflect the values it had developed, Pablo & Rusty’s approached us to help it rebrand after a decade of business. We created a complete brand identity and applied it to key retail and packaging elements, putting a modern spin on the core of the roastery business’s design elements—the humble coffee sacks and the stencil typography often found printed on them.”