Scott Vitrone, art director
Ian Reichenthal, writer
Ian Reichenthal/
Scott Vitrone, group creative directors
Gerry Graf, executive creative director
Dave Koza, Mackenzie Cutler, editor
Salt-N-Pepa, music
Jim Jenkins, Hungry Man, director
Nathy Aviram, agency producer
Ralph Laucella/
Steve Orent, Hungry Man, production company producers
Hungry Man, production company
TBWA\Chiat\Day New York, ad agency
Nextel, client
"Dance Party" :30 (Open on three guys in a small office. One guy is sitting and holding a boom box, the other two are dancing. They are not particularly good dancers) Music: "Push It" by Salt-N-Pepa. (A fourth office worker walks in. He looks nervous) Man 4: What's going on? We don't know how many converters we have in stock…We don't know where our trucks are…And no one knows where Mackler is. (Man 3 shuts off the boom box. Man 1 and Man 2 stop dancing for a moment. Man 1 quickly swings into action. He presses a button on his Nextel phone) Man 1: 6000 converters. (Man 2 clicks on his computer screen, which is open to a Nextel page). Man 2: Trucks are are on I-4, exit 9. (Man 1 uses the press-to-talk feature on his phone) Man 1: (Into walkie talkie) Mackler, where are you? Mackler: (Through speaker)) In the airport. (Man 3 turns the CD player back on and Man 1 and Man 2 resume dancing) Music: "Push It" by Salt-N-Pepa. Title card: Inventory management. GPS services. Coast-to-coast walkie-talkie. Title card: Nextel. Done.