Craig Allen, art director
Ashley Davis, writer
Ian Reichenthal/
Scott Vitrone, group creative directors
Gerry Graf, executive creative director
Dave Koza, Mackenzie Cutler, editor
Lionel Richie, music
Rocky Morton, Morton Jankel Zander, director
Laura Ferguson, agency producer
Helen Hollien/
Jeff Scruton, Morton Jankel Zander, production company producers
Morton Jankel Zander, production company
TBWA\Chiat\Day New York, ad agency
Starburst, client
"Art Center" :30 (Open on a boy waiting in the hallway of a youth art center. A ballet class has just let out and several dancers are coming down the stairs. The boy spots one girl) Boy: (Nervously) Cheryl. Can I show you something? (The girl turns and follows the boy into another room. Cut to the two entering an art classroom. The boy flips on a boombox) Music: Lionel Richie's "Hello." (The girl anxiously waits as the boy starts to uncover something from underneath a canvas tarp. He lifts the tarp to reveal a crudely made Starburst bust in the likeness of Cheryl. She's mortified by this display of infatuation) Boy: (As though it's not completely obvious) It's you. I used lemon for your hair because your hair is fragrant like fresh lemons. (He spins the bust around to face him) Boy: And cherry for your lips because your lips are juicy like cherries. (He kisses the Starburst lips. Cheryl starts to slowly back out of the room) Boy: And your nose… (He takes a large bite out of the nose, then starts eating the entire face) Music: Fades out. (Cut to Starburst package on title card) Super: Juicy.