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Theresa Tsang, art director
Valerie Chen, writer
Nurazlinn Fariss, designer
Kien Eng Tan, executive creative director
Mohd Sani, editor
Allen Dang/Nurazlinn Fariss, directors of photography
Joo Wah Wong, interactive producer
Arc Worldwide Malaysia, ad agency
Women's Aid Organisation, client
An e-mail was sent to a list of WAO supporters. It contained a link to a Flash page showing a man shouting in rage, but only muffled sounds are heard. This prompts the user to raise the volume bar. However, as the volume bar is raised, the image of the screaming man decreases instead. The message appears: 'The more we speak up against violence, the lesser the abuse.', followed by a call-to-action.
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