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Garman Yip, art director
Paul Sincoff, writer
Derek Mosher/Brett Walker, interactive designers
Glenn Sanders, associate creative director
Nick Davidge, interactive creative director
Doug Speidel, executive creative director
John Byrne/Todd Resudek/Jon Ruppel, programmers
Garrett Smith/Stacey Torres, editors
Manuel Reta, line producer
Victor Frias, interactive producer
Angelo Mazzamuto, broadcast producer
Chincha Evans, executive producer
Doris Chen/Julia Jahn, project managers
Skip Lipman, production designer
Tequila Los Angeles, ad agency
Sony Computer Entertainment America Inc., client
For the launch of the much-anticipated videogame sequel God of War 2, we took a humorous look at the franchise's notoriously violent battles by tapping into an underground subculture known as Live Action Role Playing. Visitors could pit these Geek Gods against each other in campy clashes to the death, watch an epic all-out battle, enjoy entertaining interviews of the people behind the costumes and learn the intricacies of homemade foam weaponry.

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