Mike Rosen, art director
Joe Sayaman, writer
Alice Ann Wilson, creative director/designer
Marty Cooke, chief creative officer
Dan Perkins/
Tom Tomorrow, TXTual Healing, illustrators
Becky Bond/
Jennifer Rand, CREDO Mobile, consultants
Jessica Aceti, Mobile Commons/
Jed Alpert, Neverstop/
Gabe Hajiani/
Chris Muscarella/
Nasir Rasheed/
Ben Stein, development partners
SS+K, ad agency
CREDO Mobile, client
CREDO is a mobile phone service that donates a portion of charges to liberal causes, such as gay marriage and ending the war. This installation asked San Francisco residents to text in what they thought Bush and Cheney were really thinking. In real time, the creative and controversial text messages were projected onto blank walls in the Castro, SoMA and Union Square districts. Afterwards, participants received a series of text messages informing them about the company, phone plans, free text alerts about political rallies—ways their phones can also be badges for beliefs.