Hugo Biershenk, art director
Dean Woodhouse, writer
Dominic Goldman, creative director
Nick Gill, executive creative director
Dave Roberts, strategic planner
Rachel Clarke/
Georgina Kent/
Angela Meier/
Peter Thornton, producers
Perfect Fools, production company
Bartle Bogle Hegarty London, ad agency
Corrado Bianchi, Mentos, client
This campaign is a celebration of kissing. Extraordinary kissing. The kind of kissing you can only perform if you chew cool, fresh Mentos gum and candy. If you drop a Mentos mint into the girl's mouth, her breath is so fresh she blows you a kiss and your screen is blown down to the bottom of the page.