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Hal Curtis, art director/creative director
Dylan Lee, writer
Patrick Murphy, artist
Corky Devault/Peter Wiedensmith, editors
Joint, editorial company
Andrew Loevenguth, agency producer
Mark Tobin, executive producer
Ben Grylewicz, executive agency producer
April Killingsworth, visual effects producer
A52, post-production company
Wieden+Kennedy, ad agency
Nike, client
Kid Tiger :60 (This spot takes place at The British Open, with footage of Kid Tiger Woods making shot after beautiful shot as we can just detect a sportscaster i nthe backgroun sayin gsuch things as "All is going well for Tiger...abeautiful day...a piece of history being served up right here..." This low voiceover is mixeed with the opening bars of The Faces classic song "Ooh La La" [composer Ronnie Lane], as lead singer Rod Stewart croons) Stewart (VO): I wish that I knew what I know now when I was younger. I wish that I knew what I know now when I was stronger... (This edited to shots of Kid Tiger's golfing and reactions. Cut to a close-up of Tiger Woods's mother snapping a photograph, the crown applauding and running the green. Cut to Tiger Woods's father clapping. Cut to Kid Tiger dancing with joy at his win) Title Card: Just do it. Title Card: Nike logo
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