David Carter/
Linda Honan, group creative directors
David Lubars, chief creative officer
Aaron Koblin, interaction director
Chris Palmer, director
Jesse Brihn, agency producer
Justin Bain/
Michaela Johnson, producers
Brian DiLorenzo, integrated producer
Rani Vaz, agency music producer
Dustin Callif/
Brian Latt/
Paul Rothwell/
Jennifer Siegel/
Rupert Smythe, executive producers
Gorgeous Enterprises/
Tool of North America, production companies
Search Party Music, music company
BBDO New York, ad agency
Starbucks & (RED), client
We used Starbucks' global reach to raise donations for the Global Fund to Fight AIDS in Africa. On December 7th, we united musicians from over 156 countries to sing 'All You Need Is Love' at exactly the same time. The live footage was broadcast at a London event and on www.StarbucksLoveProject.com, so the whole world could join in. The event set a Guinness World Records record for Most Nations in an Online Sing-a-long.
