Dolph vs. Unicorn "People think they're powerless against cybercrime. Norton wanted to give them a sense of control by inviting them to stand up and "deny" digital dangers. In this interactive film, functional buttons embedded in the video let people choose to 'allow' or 'deny' cybercrime. A different scenario plays out depending on which button is clicked: 'allow' cybercrime Dolph Lundgren (who represents a cybercriminal) taking a flame thrower to a unicorn (representing your online bank account); the 'deny' button shows the unicorn fighting back by releasing magic dust that causes Dolph Lundgren's head to explode." Norton Internet Security "Dolph vs. Unicorn" :60 (Open on a small magical unicorn. Standing next to the unicorn is a menacing-looking Dolph Lundgren) Anncr. (VO): Imagine this magical unicorn is your online bank account. And action film legend Dolph Lundgren is a cybercriminal. (Cut to Dolph, clad in black, looking mean) Anncr. (VO): Dolph Lundgren wants to take your unicorn and do bad things to it. (Cut back to the unicorn, looking cute with a rainbow above its head) Anncr. (VO): The unicorn, not knowing any better, thinks about rainbows. (Cut to a wide shot of both Dolph and the unicorn. Two buttons, "allow" and "deny" appear on-screen) Anncr. (VO): Now you have a choice. Do you allow Dolph Lundgren to manhandle your unicorn? Or do you deny it? If you click allow, Dolph says "Time for some unicorn on the cob" and torches the unicorn with a flame thrower, leaving it charred and coughing. If you click deny, the unicorn rears up on its hind legs and magic golden dust shoots out of its horn. Dolph inhales the dust and his head explodes in a plume of glitter. (Cut to product shot of Norton Internet Security 2011) Title/Anncr. (VO): Protect your unicorn from Dolph Lundgren. Deny digital dangers with Norton 2011.