Scott Kaplan/
Tom Kraemer, writers
Ramsey Nickell, director of photography
Miky Wolf, editor
Big Sky Editorial, editorial company
Tom Jucarone, sound engineer
Kenny, director
Tim Masick, colorist
Marc Grill, producer
Ralph Laucella, executive producer
O Positive, production company
Mass Market, visual effects company
Big & Tall Advertising, ad agency
Crunch Fitness, client
Old Man :15 (Open on a shot of an old man running on a treadmill. Cut wide to reveal who's on the treadmill directly behind him: The Grim Reaper in a robe carrying a sickle. Cut to title) Title: Whatever motivates you. (Cut to Crunch Fitness logo) Super: No Judgments. "Frankenstein" :15 (Open on a shot of Frankenstein running on a treadmill. He takes a swig from a water bottle. Cut wide to reveal who's on the treadmill directly behind him: a mob carrying torches, pitchforks, etc. Cut to title) Title: Whatever motivates you. (Cut to Crunch Fitness logo) Super: No Judgments. "Farmer" :15 (Open on a shot of partially-clothed teenage male running on a treadmill. He is carrying his sneakers. Cut wide to reveal who's on the treadmill directly behind him: a farmer carrying a shotgun and his daughter in nightie. Cut to title) Title: Whatever motivates you. (Cut to Crunch Fitness logo) Super: No Judgments.