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Nellie Kim, art director
Chris Hirsch, writer
Chris Hirsch/Nellie Kim, associate creative directors
Stephen Jurisic/Angus Tucker, creative directors
Griff Henderson, editor
PosterBoy Edit, editorial company
Vapor Music, music company
Benji Weinstein, director
Michelle Orlando, broadcast producer
john st., ad agency
Corby Distilleries Ltd., client
Purse :30 (Open on a couple walking in a mall. The woman sees something in a store window) Woman: Oh, honey, there's that dress I love! Can you hold this? Man: Yes, yes I will. (She hands him her small, pink purse and enters the store. He's left holding her purse in the busy mall. After a moment of awkwardness, he suddenly drops the purse on the ground and removes an empty plastic bag from his back pocket. He then places his arm inside the plastic bag before reaching down to pick up the purse in the same way a dog owner would “pick up” after a pet. He pulls the purse through the bag and proceeds to hold it with confidence as the purse is now hidden inside the plastic bag). SFX: Slow clap starting off-camera. Followed by another clap. (Cut to see 'The Wiserhood' guys applauding his efforts) Anncr. (VO): Welcome to The Society of Uncompromising Men. (Cut to a shot of the Wiser’s bottle and the Wiserhood flag dropping) Anncr.: Welcome to The Wiserhood.
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