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Tushar Date, art director
Jamie Toal, writer
Mike Kohlbecker/Alexandra Sann, associate creative directors
Robin Fitzgerald/Cameron Harris, creative directors
Jason Gaboriau, executive creative director
Rob Reilly, chief creative officer
Jay Nelson, editor
Bryan Buckley, director
Lime Studios, audio mixer
Aymi Beltramo/Chad Hopenwasser, executive agency producers
Cut+Run, editorial company
Hungry Man, production company
JSM Music, Inc., music company
The Mill, visual effects company
CP+B, ad agency
Grey Poupon, client

The Chase 2:00 "After sixteen years without advertising, Grey Poupon's sales were on the decline. It was time for the brand to make a comeback and redefine itself for the twenty-first century. Building off of the brand's famously refined image, Grey Poupon launched a new tagline and mission to 'Spread good taste,' and released lost footage from the iconic TV spot from the 1980s. A trailer for the online film debuted during the classiest night of the year, the 2013 Academy Awards, and Grey Poupon built a robust social and immersive digital experience to drive traffic to the film online."


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