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Advertising / Digital Advertising / Travel/Transportation
Nissan Europe
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Matthieu Darrasse
, art director
Alban Gallée
, writer
Rudi Anggono
, creative director
TBWA\G1
, ad agency
Nissan
, client
iPad users typically swipe right past the ads. We exploited this habit to disruptively communicate Nissan's latest technology, self-healing paint.
See the gallery
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