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Felix Sockwell, designer/art director/writer/illustrator/client
This project was hatched after a friend used work without paying. Since they owned a printer, I decided to work it out in trade. A simple portfolio brochure became an editorial, process and game piece. I wanted the promotion to reflect my work and sensibilities and make a promise—collaborations in Central Park off the back of my pedicycle (talk about service industry)! 20 pages in each booklet, 4 x 5, saddle-stitched, 2-color throughout.
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