JDK needed a capabilities package that showcased its work, communicated a unique point of view and was self-referential as a design object. The firm took a multimedia approach, presenting work on an interactive DVD as well as a foldout poster. Individual pieces contain JDK's design philosophy, Consciousness of Chaos®, and explain its Living Brand® strategy process. JDK's five-bar logo, woodgrain background, and identifying color are carried throughout. A plastic case and slipcover package the contents. 5 3/8 x 7 1/2.