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Ryan Holversen/Chris May/Carlos Segura/Tnop Wangsillapakun, designers
Carlos Segura, art director/creative director
Segura Inc., typographer/design firm
Corbis, client
Corbis had many years of bad habits under their belt. Their perception in the marketplace from a 'creatives' perspective was dismal. Our challenge was to change that. We wanted to create materials that would not only tackle our competition, but also compete with the everyday onslaught of sensory input. For the first time in a while, our target now thinks of Corbis. Mostly because of these very inventive, intelligent, attractive and highly conceptual vehicles. 76 pages, 19 1/2 x 26 3/4 and 18 page Bettmann insert, 17 1/2 x 23.
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