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Simon Elliott/Terry Stephens, designers
Garry Blackburn/Simon Elliott, creative directors
Rose, design firm
Fifty Lessons, client
Fifty Lessons film some of the world's most influential business leaders, capturing their formative experiences for others to learn from. They asked us to find a way of presenting these case studies, to distance them from corporate education companies, and appeal to the next generation of industry leaders. Our solution was a case-bound, linen-backed book, complete with slipcase and DVD, which executives would be happy to have residing on their desks or bookcases.
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