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Travis Olson, design director
Michael Hart, writer
mono, ad agency
Chapter 2 Clothing, client
Chapter 2 is a high-end, secondhand clothing store run by the Women's Alliance, a national organization that helps reintroduce disadvantaged women into the workforce. By duplexing recycled wallpaper scraps and using stickers for tags and business cards, every card and hangtag became unique and different. Just like the women they help.
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