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Arutza Onzaga, designer/creative director/illustrator
P576, design firm
Loto, client
These Colombian traditional soaps bring one benefit: love, luck or wealth. For the design, I made classic letters, each one with images and symbols that represent each benefit. I was originally thinking of one element to include in all the papers, when a cute set of cards that I used to play with in my childhood came to my mind. Then I called to my mom who found and brought them to me immediately.
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