After a long slumber, we repositioned the former renegade of American style as 'The Refuge From Fashion,' a refreshing departure from the heavily metrosexualized and 'extreme' fashion images that don't relate to the lives of our audience of Everyguys. Our creative tells the stories our target can relate to, instead of telling them what and to whom they should aspire. 36 pages, 9 1/2 x 12 5/8, perfect-bound, 4-color with dust jacket.
