Our challenge was to make a product preview invitation stand apart; something that was old-school, charming and interactive. An Anthropologie design theme is using ordinary materials in an extraordinary way. For this project, our inspiration was a book without its cover and a textbook with handwriting on the paper side. With help from our printer, his padding press, a sewing machine and our beloved Gocco, we glued, printed and sewed, all 800 of them. 4 x 5, in kraft envelope with label.
