Johnson Chow/
Becky Hui/
Julie Liu/
Nicolas Maitret/
Vander McClain, designers
Johnson Chow/
Vander McClain, art directors
Susana Rodriguez, executive creative director
Tom Andrews/
Lisa Maulhardt/
Susan Schuman/
Keith Yamashita, principal
Gala Narezo, photographer
Becky Hui/
Nicolas Maitret/
Vander McClain, illustrators
Gabriella Rossi, production artist
Anne Bodel/
Michelle Roach, production managers
Leyla Farah, project manager
Nicholas Anderson/
Isobel Gotto/
Jim Humes/
Tom Raith, strategists
Stone Yamashita, design firm
GE, client
Stone Yamashita Partners, with our client, GE, created an immersive innovation experience for attendees of the Fortune Innovation Conference (held in New York last November). We created a hands-on lab where participants could interact with an innovation model, exercises, methods and processes designed to help them create a culture of innovation in their own companies. A companion book for all participants, presentations and a 30' x 8' wall of breakthrough innovations rounded out the experience.