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Rob Hewitt, designer/art director
Platon, photographer
Premiere, client

The intention of this spread was to show Will Smith in a dramatic fashion since this article was running on the heels of his most recent movie release, The Pursuit of Happyness. The initial cap in the type was to be bold and play off what the image was reflecting: the dip in the hat, everything else (credits, caption) fell subtly below, echoing the shadows and graphic quality of the image.

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