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Cassie Kruemcke, design director
Tina Stovall, writer
Carol Glover, creative director
Tadd Myers, photographer
Krystal Lewis/Lynne Swihart, project directors
Balcom Agency, design firm
Boys & Girls Clubs of Greater Fort Worth, client
The Boys and Girls Clubs of Greater Fort Worth (Texas) charged us with designing a fundraising piece for their annual campaign. By using real people, real stories and real statistics, it illustrates the positive impact these clubs have on the children who rely on their services. The brochure was used in face-to-face solicitations with major donors and was instrumental in garnering significant contributions.
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