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Lael Tyler, designer/art director
Christian Parkes, writer
Dan Richards/Michael Verdine, creative directors
Filter magazine, production
Alexis Chamberlain, project manager
Opolis Design, design firm
Nike, client
In support of the relaunch of the Nike Dunk in 2008, Nike partnered with Filter magazine to produce and distribute a CD with songs that encompassed the segments of society that have made the Dunk their own. We took the packaging design back to the Dunk's roots by utilizing the original primary colors that the shoes were offered in, as well as the competitive spirit of basketball and its fans.
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