, designer/design directorEdward Nebb
, writerRichard Colbourne
, creative directorRoger Byrom
/Leslie A. Segal
, principalSarah Illenberger
, photographersRaymond Biesinger
, illustratorsJoe Kester
, production artistMike Sullivan
, production designerGeorgiann Baran
, production managerMichelle Steg Faranda
, project managerAddison
, design firmNeenah Paper, Inc.
Neenah Paper's directive was to communicate the ways it had executed its strategy to become a more focused and agile company. We developed a typographic solution based on a series of terms that communicate these differentiators, then executed the typography in surprising yet relevant ways. The result is a very straightforward message that is highly expressive from a visual standpoint. 106 pages, 8 1/2 x 11, 4-color plus 4 PMS, perfect-bound, gold-foil stamp.