Since Hallertau extra strength beer is heroic in taste, strength and bursting with personality, a cast of Hallertau Heroes were created to characterize each beer. The brand draws its essence from the 'liveliness' of the hop. It's tradition with a twist; and quality derived from the simple things done properly, perseverance in brewing and the meticulous selection of the finest ingredients to create Hallertau's range of premium handcrafted beers.