Loading ...
Rob Alexander/Jeff Bucholtz/Nicole Flores/Gaelyn Mangrum/Jason Schulte, designers
Mike Rice, The Coca-Cola Company, design director
Jason Schulte, creative director
Office, design firm
The Coca-Cola Company, client
We created a new visual identity for Fanta, including a global packaging system with a visual vocabulary rooted in Fanta's orange heritage that embodies the brand's imaginative spirit. A range of branding elements allows the Fanta team to emphasize different messages, resulting in a system that is flexible enough to work in more than 180 countries around the world.
X

With a free Commarts account, you can enjoy 50% more free content
Create an Account
Get a subscription and have unlimited access
Subscribe
Already a subscriber or have a Commarts account?
Sign In
X

Get a subscription and have unlimited access
Subscribe
Already a subscriber?
Sign In