Emmett Dzieza/
Stephen Kelleher/
Ricardo Villavicencio, animators
Brand New School, animation/post-production company
Lee Walters, art director
Chad Leitz, writer
Wade Paschall, creative director
Wade Devers, group creative director
Pete Favat, chief creative officer
Rich Nappi/
Alex Weinstein, music composers
The Lodge, music company
Mike Secher, sound designer
Soundtrack, sound design
Jonathan Notaro, director
Bill Near, agency producer
Danny Rosenbloom, production company producer
Arnold Worldwide, ad agency
Jack Daniel's, client
Old No. 7/Tennessee/Proud :30 x 3 They've been telling these stories down in Lynchburg, Tennessee for over 150 years. We just brought them to life in a new way. One that was true to Jack Daniel's and its enduring black and white iconography."