Blocky or small, thick or tall. Roundish, slope-y, fancy or dopey. Letters look different in different places, because they have different typefaces. Alphabeasties are here in the form of a book, flashcards, activity book and pillows to show kids that typography is fun. Type has a personality. Type can express more than the word it spells and even though a Futura 'g' looks completely different from a Clarendon 'g,' it still sounds like a 'g.'