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Gabe Lamb/David Riofrio, designers
Qin Li/Noah Murphy-Reinhertz/Bret Recor, senior designers
Yves Behar, creative director
fuseproject, design firm
Aliph, client
The Jawbone Earcandy packaging burst with color, bringing more self-expression to the brand. The four color choices combine material richness and personal expression, allowing the technology to reflect consumers' individuality. The packaging echoes the Jawbone brand ecosystem, making it entirely intuitive and focused on the consumer. Sustainability is fundamental; not only does the package not require Styrofoam cushioning or a heat-sealed case, but all the components are recyclable.
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