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Matt Kelm, designer
Indianapolis Museum of Art, design/client
David Russick, art director
Allison Unruh/Sarah Urist Green, curators
Andy Warhol relied on repetition in his work and helped to democratize art by 'mass producing' much of it in his Silver Factory. For the title graphic of Andy Warhol Enterprises, an exhibition about the commercial component of Andy Warhol's work, we referenced formal aspects of Warhol's art including repetition, vibrant colors and a tight grid. The solution made up of 4,000 posters and combined into 20 pads, provided a unique opportunity for visitors to take a part of the experience home.
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