We were charged with creating a book to help persuade officials and influencers to embrace the idea of creating a major contemporary art institute. An oversized coffee-table-book format invited the audience to display and share the material and urged viewers to imagine a vibrant, interactive space. Art prints layered over black-and-white photos of the modernist venue engaged readers and allowed them to view the art in the context of the architecture. 52 pages, 15 x 18, book: 6 PMS, tip-ons: 4 color, plus 2 PMS, Smyth sewn, tip-on sheets, blind-embossed cover with inset tip-on.