The book HumanKind invites you into the world of Leo Burnett. Written by Tom Bernardin and Mark Tutssel, it is not about advertising, brand positions or selling products, but about people, purpose and the idea that creativity can transform human behavior. It's a look at a global creative network that believes modern day communication serves true human needs and not the other way around. We chose an unadorned design that is punctuated with color to let the work speak for itself. 244 pages, 7 3/4 x 9 3/4, 4-color, perfect-bound, polyester-film dust jacket.