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Daniel Robitaille, art director
Louis Gagnon, creative director
Paprika, design firm
Univins, client
Univins is a quality wine importation company operating in Québec that was in need of a brand refresh. The new branding consists of playing with contrasts, layers and wine bottle shapes. For example, when removing the business card from its envelope, a cutout creates the illusion of a wine bottle emptying.
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