Spectra reflects the electric colors in a spectrum of light. The stark white exterior of the brochure belies a rainbow of color within. Color saturates the pages, from full sheets in shocking yellow, purple and orange, to bright renderings and images and special acetate inserts, printed with the signature rainbow of Spectra vertical bars, differentiate the sections. The creative inspired energy stands in sharp contrast to more urban projects in the area, helping Spectra rise above the crowd and garner sales success. 36 pages, 10 1/2 x 16, 4-color, perfect-bound, with three silver eyelets.