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“For their new headquarters, Pinnacle Foods, makers of iconic food brands such as Duncan Hines and Vlasic, selected an industrial building with high ceilings and oversized skylights. The Gensler team created a modern environment that sparks ideation, expresses the company's brands and showcases the R&D process. The environmental graphics program uses brand assets, bold color, food-related graphic elements and feedback from real consumers to create a vibrant workplace environment.”

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