Direct mail 10 x 13 posters. Headlines: There is a rarefied place where substance and style meet. This photographer's book ; To succeed in modern times, a corporation needs a powerful vision. That of a certain photographer; The secret to selling the Brooklyn Bridge. Pick the right photographer; There's a new captain of industry. And he's a photographer; For centuries man has tried and failed to bring inanimate objects to life. Perhaps they had the wrong photographer.