Fondo de Educacion Ambiental campaign, Don't trash life! Some of the busiest time for mechanics in México is when vacations approach. Taking advantage of this, postcards were given away in mechanic shops around the city. These postcards are usually kept by the people as decorations for their working spaces, bookmarkers or they simply collect them. We also used print. Newspapers such as Reforma publish weekly supplements as De viaje! People looking for a good deal while on vacation often consult these publications.