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Bob Stevens, photographer
Vinny Matassa/Joe Stefanson, creative directors
Jonathan Hoffman, chief creative officer
Kat Dalager, art buyer
Campbell Mithun, ad agency
National Youth Anti-Drug Media Campaign, client
Teens who use drugs or alcohol are in danger of throwing their lives away. In this campaign, we shot teens in real-life dumps and landfills to illustrate this point. Headline: Friends are not disposable. The campaign encourages teens to step up and help save a friend.
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