Focus Driven | Communication Arts

Sam Comen, photographer
Steve Hanlon, art director
Phil Henson, associate creative director
Chris Graves, chief creative officer
Rachel Crain, art producer
Team One, ad agency
FocusDriven, client

Project description: These "txt speak" roadside vigils memorialize a hypothetical car-accident fatality to illustrate the dangers of texting-while-driving. Used for double-page display ads in space donated by Hearst Publications.

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