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Peter Tran, typographer
Rolo Castillo, DA Gallery Screen Printing, calligrapher
Theron Moore, designer/art director
TM Graphic Design, design firm
Cal State Fullerton, client
Intended for a student audience, the 'F+' idea promoting a faculty art exhibition at California State University, Fullerton, is fraught with meaning: a bad grade comes to mind and also the word 'faculty.' Also given the location, the word 'furlough' (pay furloughs for California state employees) is on the tip of people's tongues. Have we missed any 'F' words? To minimize cost, the posters were silk-screened on reclaimed paper from a printer gone fishing. 20 x 26, 1-color, silk-screen. Typefaces: Century Schoolbook (antique rubber stamp), Gothic Sans Extra Bold (unspecified late 1800's), Blackletter (leftover from tattoo), drizzled paint, 1980's architectural stencil.
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