Hochstadter's Slow & Low Rye Whiskey—a heritage spirit fit for the modern whiskey drinker. Inspired by the toughness of the American workers' spirits of the prohibition days, the design focuses on industrial themes that portray toughness, boldness and masculinity, featuring icons and typography with an early twentith-century look balanced with clean, organized lines and colors. Typefaces: Engravers, Gotham (modified), Stratum, Trade Gothic.