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Patrick Hruby, designer
Jim Root, art director
Cramer-Krasselt, ad agency
Penfield Children’s Center, client
“The Penfield Children’s Center’s Annual Croquette Ball is all about having a positive impact and the premise of the artwork is that you’re contributing to the well-being of children who are at risk for developmental disabilities by playing a simple game of croquet. I wanted the typography to be playful and optimistic but also to integrate seamlessly with the design, so I created all of the type from overlapping geometry.” 26 x 40, 4-color, inkjet print.
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