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Typography / Environmental / Food/Drink
McDonald's exhibit
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Claudia Scaglioni
/
Megan Sveiven
, designers
Mitchell Mauk
, creative director
Freeman
, fabricator
Mauk Design
, design firm
McDonald's
, client
For the McDonald's Worldwide Convention, the McDonald's
Place and Promotion
exhibit was defined by a typographic wall. The exhibit title was cut out of two layers of vinyl fabric and allowed attendees to catch glimpses of the exhibit inside.
See the gallery
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